Page 6 of Hooked on Dixon


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I resist the urge to roll my eyes at his challenge, opting instead for a measured response. I flip open my binder, revealing a series of colorful charts and graphs. “John, our data shows that engagement rates with micro-influencers are higher than with more prominent figures because of their closer connection with their audience.”

“Sure, but is that enough to make a significant impact on our bottom line?” John presses, not yet ready to concede defeat.

“Great question,” I reply, my lips curving into a knowing smile. I gesture towards the graph. “As you can see here, the return on investment for micro-influencer campaigns hasexceeded that of larger influencer partnerships by 20%. And that's just the tip of the iceberg.”

The room falls silent as my colleagues absorb this new information, their gazes shifting between me and the data. Even John seems to grapple with it, his defiant expression now clouded with uncertainty.

“Besides,” I continue, seizing the opportunity to drive my point home, “it's not just about the numbers. We've all been in this industry long enough to know that trends change. By diversifying our approach, we're future-proofing our strategy, ensuring that we'll always be one step ahead of the game.”

John sighs, his shoulders slumping in defeat as he nods. “Alright, you've convinced me. It's clear that you've done your homework, Chloe. I'm on board with the plan.”

A ripple of approval spreads through the room. I breathe a quiet sigh of relief, my heart swelling with pride at the hard-earned respect I’ve garnered from the team.

I gather my belongings from the conference room. With every folder and document, I tuck into my sleek leather briefcase, the weight of their respect growing heavier.

“Great job today, boss,” one colleague remarks, flashing a thumbs-up as they pass by.

“Thanks, I appreciate it,” I say, zipping my briefcase closed with a satisfying snap. I sling the strap over my shoulder and make my way toward the exit. The meeting shouldn’t have taken as long as it did, but I’m not one to rush through something. If they have questions, I’ll provide the answers. John just needs to be put in his place. If not, he will continue to question my authority and expertise.

“See you tomorrow, Chloe!”

As the door clicks shut, I pause for a moment, taking in the empty hallway. There is always more to conquer - more strategies to devise, more glass ceilings to shatter, and morehearts to win over. With plenty of day ahead and two meetings knocked out, I can finally focus on returning the hundred emails and go through my research. Yet, something seems different today. And I still have yet to see the new CEO.

5

Dixon

I settle into the plush leather chair behind the desk, rolling up my sleeves, ready to get down to business. The company's policies and procedures manual sits on the desktop, accompanied by a stack of documents that seem to multiply each time I glance at them. With a deep breath, I open the hefty binder and begin poring over its contents.

As I flip through the pages, a stream of questions flood my mind, mingled with the perpetual optimism I try to maintain.Surely, I can improve things around here, right?I tap a pen against my chin.Dad's been doing a great job, but there's always room for innovation, isn't there?

A knock on the door interrupts my train of thought. Looking up, I see the department heads filing into my office. I smile, extending a hand to each of them as they introduce themselves again.

“Hi, I'm Chloe, Director of marketing,” a woman with a tight ponytail and an even tighter smile says, giving me a firm handshake. “We're all eager to see what you have planned for us, Mr. Myers.”

“Please, call me Dixon,” I reply, hoping to establish a rapport with the new team. “I’m just as eager to learn about your rolesand how we can work together to make Legacy Inc even more successful.”

The department heads exchange glances, not used to such enthusiasm. As we settle into our seats, I pull out a notepad and pen, ready to take notes on each of their responsibilities and insights.

“Alright,” I begin, looking at the group. “Let's dive in. Chloe, why don't you start by telling me about some of the marketing initiatives you have in place?”

As Chloe launches into an explanation of their current campaigns, I listen, scribbling down notes and nodding along. My eagerness to learn is infectious, and soon the other department heads are chiming in with their own thoughts and concerns.

“Dixon,” interjects James, Director of HR, “we've been struggling with employee engagement. Any ideas on how we might address this issue?”

“Great question, James,” I reply, rubbing my chin. “I think it's important that our employees feel valued and heard. We could try implementing regular feedback sessions, recognizing achievements, and organizing team-building events. What do you think?”

A murmur of approval ripple through the room. My optimistic attitude is winning them over.

“Alright, team,” I say, closing my notebook as the meeting ends. “I know we've got a lot to tackle, but I believe in every one of you. Together, we're going to make Legacy Inc the best it's ever been.”

As much as I would love to chat with them more, I’ve got so many things to get through by the end of the day. I settle into back into my chair, ready to tackle the financials. I open the thick binder labeled “Legacy Inc - Financial Statements” and take a deep breath.Let's dive in. I trace my finger down theincome statement. As I read, my brow furrow, and the corners of my mouth tightens. The numbers are telling a story—one that isn't as rosy as I hoped.

Sales down by fifteen percent? And expenses are up? How did this happen?I flip to the balance sheets, hoping for a reprieve. Instead, I discover that the company's debts have ballooned over the past year. I lean back in the chair, rubbing my temples as I try to digest the information.

“Hey, Dixon!” Chloe calls out. “How's the thorough analysis going? Found any buried treasure yet?”

“More like a sunken ship,” I reply, forcing a chuckle. “Did you know our sales have been declining? And our expenses are through the roof!”